Meraj Storefront Photograph (1990s) – Framed Art
Only one available.
Title: Meraj General Store Signboard
Country: Pakistan
Year: 1990s
Frame: White plastic with acrylic front
Condition: Vintage
Publisher: AMRC
A documentary-style photograph of a hand-painted Urdu signboard for Meraj General Store, a neighborhood shop promoting imported chocolates like Toblerone, Suchard, Moga, and others. Set on a vibrant red background, the signage is a blend of aspirational branding and local graphic flair, complete with florid Urdu calligraphy and stylized candy illustrations. Framed in modest white plastic, this image captures the visual language of Pakistani shopfront culture where marketing, belief, and aesthetics intersect on every wall.
Exhibited in “Spasial Program” at SculptureCenter, New York, June 18 –July 28, 2025.
Availability: Free pickup on July 29 at the SculptureCenter, or shipping available upon request (price excludes shipping).